social media

5 Ways Small Businesses Boost Online Sales

5 Ways Small Businesses Boost Online Sales

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For the last few decades, the Internet becomes an integral aspect of the grand success of any brand. Nowadays, people even can’t think of a day without accessing the Internet. It is the best medium to find any information, communicate with friends and relatives, make online payments possible, or book holidays without any hecticness....

How Social Media Can Scale Up or Down the Brand Image

How Social Media Can Scale Up or Down the Brand Image

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The role of social media has improved for business. There are many examples of brands and businesses that built a great reputation on social media sites and went on to become successful companies. Nike used Facebook and social sites for its branding and was quite impressive in results. What it needs that you should...